Adam Alter’s “Irresistible” delves into the addiction epidemic fueled by technology. The author articulates a growing concern that many of us are tied to our devices, often more than we realize. Each chapter provides an overview of various aspects of behavioral addiction, offering insights into how technology shapes our behavior. Alter explains the tactics companies use to capture our attention, from gamification to positive reinforcement. He stresses the importance of recognizing these patterns and suggests ways to regain control over our lives. This book serves as a crucial reminder to evaluate our interactions with technology. Ultimately, “Irresistible” is a thought-provoking read for anyone seeking to understand the implications of technology on everyday life.